Rotary Club of Great Yarmouth Haven            

Dates of important meetings

GREAT YARMOUTH HAVEN ROTARY CLUB

Future Events   ( also check under Club Service Reports )

Car Rally – Thursday 5^th June.2008  £12.50

Joint Council Dinner – Friday 30th May 2008 at Papadom Indian Restaurant.Sea Front

Charter Anniversary Dinner – Friday 27^th June.2008

Duck Race – Sunday 21st September.2008

Casino Night – Friday 3rd October.2008

" Carols at Christmas" -  10th December 2008

Ladies Christmas Dinner - 22nd December  7.00 for 7.30 pm.

MAGAZINE FOR 1080 NON ROTARIANS

Some initial thoughts and possible development brief

Purpose

• Intended for opinion formers, potential Rotarians and the public at large.
• Aims to raise awareness and create a positive attitude towards Rotary thereby making them interested in supporting Rotary activities and leading to possible membership.
• Aims to inform the reader what Rotary achieves and what a Rotarian does.

Format

• A4 magazine on quality paper, similar to current 1080 News.
• Strongly branded ‘Rotary’ - but done with some subtlety.
• The tone should be one that encourages people to pick up, read and to hold attention for a full read.
• Initially an annual production - frequency to be reviewed post Jan ‘09

 Editorial content

• Copy written with the target market in mind with little / no Rotary jargon.
• Pictures chosen to reflect the outcomes of Rotarian actions and the experiences of a typical Rotarian - not dinner jacketed old men, wearing medals and shaking hands.
• Layout should be logical, and telling people what Rotary delivers to the recipients of our efforts and what benefits there are of being a Rotarian.
• Magazine to have a bias of high impact case studies.

 Pagination

Based on a 24 page magazine [same size as current 1080 News] - with 7 page equivalents of advertising of which one is the back page. In practice this would lead to a mixture of quarter and half -page ads throughout adding up to six pages -as 1080 News. Therefore where I page is referred to it means that it would be actually a ¾ page net of an ad.  

The following is a possible pagination but not necessarily in this order.  

• Front Cover - eye catching reflecting East Anglia and Rotary
• 1 page - RI /RIBI
• 1 page DG -
• 3 pages Community
• 2 pages International.
• 2 pages Vocational /Youth.
• 1 pages Foundation.
• 2 pages Fellowship.
• 1page - ‘the day in the life of’’ - e.g. a new member / a member of each committee.
• 1 page of information of clubs - regional map, names and contact details of all clubs.
• 1 page - benefits of being a Rotarian.
• 1 page reserved - to be used as an extra page on say International / Youth etc.
• 6 pages advertising - as ¼ and ½ pages throughout.
• Back age - advertising.

COMMENTS ON 1080 NEWS FROM ‘COMMUNICATIONS ‘BREAK-OUT SESSION  -  DISTRICT ASSEMBLY 2008.

 NAME

Three of th e f our syndicates felt a change in name would be beneficial; indeed essential. Initial suggestion was ‘Rotary in East Anglia ’. Then, after further discussion. Consensus in favour of ‘Rotary in the East’ with a sub-heading of, say, ‘Official quarterly journal of Rotary District 1080’.

EXTERNAL ISSUE

Proposal for a ‘non-Rotarian’ issue was welcomed across the board. Indeed, several people said: ‘Why not make every issue non-Rotarian’.

 FUTURE CONTENT

Following suggestions made by different syndicates:

 ·         Editions need to reflect following: community service at home and abroad; Rotary fellowship; Rotary is fun.

·         80% of monies raised is spent in the UK , so this should be reflected in the balance between UK and overseas material.

·         Content should cover the whole District

·         The District centenary newspaper was considered excellent. Editorial along those lines but in journal format was considered ideal.

·         Content should be balance of Rotary information with local interest news.

·         Letters to the editor considered important

 FORMAT

Suggested that, if going external, some ‘upgrading’ would be helpful. Quote were:

 ·         Journal should have a lively format; good presentation makes it more readable

·         Refer to Rotary Today when edited by Rodney Howell: layout spacious and readable (case her e f or employing professional designer to provide initial template).

·         Fewer but larger photos.

 DISTRIBUTION

Responsibility for Clubs to determine their own external circulation considered acceptable. So, Club members would read first and then hand back copies which would then be circulated according to the best outlets. Ie. libraries; solicitors; accountants; doctors etc.

 Also felt that issues could be put on the District web-site (don’t think they are at the moment).

 OTHER COMMENTS

·         Som e f orm of continuing feed-back essential to allow policy of continual improvement.

·         Improved quality of paper should be considered for non-Rotarian issues.

·         Higher quality journal more suitabl e f or passing on to prospective members.

·         Consider producing journal in PDF format and e-mailing to Club presidents or Secretaries.

·         Reprint of Centenary issue would be an asset.

 NOTE:  

The above comments are those of Rotarians attending the Communications break-out session  -  not specifically those of the Communication Committee.

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Notices from District PRO

End Polio Now' beamed onto House of Commons to promote Rotary's 103rd birthday.

A giant Rotary wheel and the words "END POLIO NOW" was beamed onto the side of the House of Commons to the left of Big Ben on Rotary International's 103rd Birthday on Saturday, 23rd February -- to start a challenge to raise $100 million to help finally to eradicate polio from the world.  Polio eradication has been Rotary's top priority since 1985 and working with WHO, UNICEF and the US Centers for Disease Control and Prevention, Rotary International has managed to cut the numbers of polio cases by 99 per cent. The disease is now only endemic in four countries: India, Pakistan, Afghanistan and Nigeria.  Recently, Bill and Melinda Gates Foundation donated $100 million to help in the Rotary campaign and Google Foundation has also just donated $3.5 million. 

International News

Rotary ranked among top five NGOs for corporate partnerships

Rotary International News

The Financial Times has ranked Rotary International one of the top five nongovernmental organizations (NGOs) for corporate partnerships. In the newspaper’s special supplement, Corporate Citizenship and Philanthropy, Rotary came in fifth in the global rankings of 34 finalists.

Published in conjunction with the UN Global Compact Leaders Summit held 5-6 July in Geneva, the supplement reached some 1.4 million senior business executives, industry and government leaders, and private/institutional investors across 140 countries.

The summit, which was chaired by UN Secretary-General Ban Ki-moon, featured an international roster of business leaders, government ministers, and heads of civil society and focused on such key challenges to building future markets as human rights and climate change. RI Director Bernard Rosen of Belgium represented RI President Wilfrid J. Wilkinson at the event.

UN Global Compact and Dalberg Global Development Advisors, who developed the report in preparation for the summit, surveyed 20,000 companies worldwide, identifying 550 NGOs, UN agencies, foundations, and other organizations with which companies had partnered, and profiled 85 of those based on company ratings.

Organizations that ranked higher than RI showcased long-standing partnerships with corporations. Because RI's global partnerships include only UN agencies and other nonprofit organizations - and only Rotary clubs and districts have partnered with corporations to date – the organization’s ranking should be considered exemplary. RI has a long and distinguished history of collaborating with other organizations in the name of humanitarian service. Learn more about how Rotary works with other groups.

Read the special report at The Financial Times Web site.

 This article is © Rotary International and is provided for the non-profit use of Rotarians worldwide; commercial use is prohibited. The article may be quoted, excerpted or used in its entirety, but the information should not be changed or modified in any way. Read more information in the RI copyright notice.

Club news:

From Public Relations Officer 

International Service

Community Service

Gorleston Charter Night

Updated: 29/05/2008

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The club meets every Monday (except Bank Holidays) at  Burlington Hotel, North Drive, Great Yarmouth at 1.00 p.m. 

Telephone: +44 1493 844568

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